K’NEX is a popular children’s construction toy system. Joel Gilickman invented the innovative toy in 1992. The uniqueness of the K’NEX made the brand famous not only to children but even to adults as well. As a matter of fact, K’NEX has won more than 270 awards and recognitions. The brand of the aim is “Building Worlds Kids Love.” This way they can encourage children to play, imagine and build. K’NEX understand that skill levels are different from one kid to another so they have made their products for different age groups. K’NEX has several of brands such as Lincoln Logs, K’NEX Building Sets and K’NEX Education. Since the establishment of K’NEX, they brand has sold more than 34 billion parts all over the world.