Huggies is a popular brand of disposable diapers. Under Kimberly-Clark, Huggies hit the market in 1978. Kimberly-Clark introduced baby shaped diapers that comes with an elastic band. Consumers quickly recognized the innovation of Huggies. In order to satisfy their customers, Kimberly-Clark made improvements through the years. By 1993, Huggies is the leading diaper brand in the United States.
Today, Huggies with the tagline “There’s nothing like a hug” has expanded their products. They have added Huggies Wipes, a specially formulated wipes that gently cleans your little one’s skins. As a matter of fact, it is hyporallergenic. For your peace of mind, it is dermatologically tested.